by Moxye Staff
For two players in Sunday’s Super Bowl at U.S. Bank Stadium, their revenue stream — and financial security — goes beyond pads and cleats.
Malcolm Jenkins, a defensive player for the Philadelphia Eagles, is also a player in the men’s fashion industry while Ricky Jean Francois, a defensive lineman for New England, has built a donut empire.
Jenkins started a bowtie brand, Rock Avenue, when he played for the New Orleans Saints. In June of 2017, he opened Damari Savile, a two-level store in Philadelphia for his line of men’s suits and shirts. He plans to combine both brands inside the store.
“I have a curious mind and I’m into fashion, and a lot of times you can’t find stuff that fits you or fits your personality,” Jenkins expressed earlier this week during a press conference. “My wife told me one day, ‘Just make your own,’ and I’ve kind of had that mentality about everything.”
Many of his teammates wear his Damari Savile fashion brand, Jenkins said.
“When you talk about freedom and empowerment, a lot of that comes with ownership,” he said. “If we really want to make improvements in our community and our families and leave generational wealth, you have to have ownership in the things that you do.”
Francois owns 30 Dunkin’ Donuts locations in Georgia and South Carolina. When he played with the San Francisco 49ers, teammate Randy Moss, a former Minnesota Viking, was among the veteran players that suggested he invest in businesses.
Ricky Jean Francois of the New England Patriots NFL football team.
“I sat down with my financial adviser, and he’s well connected to a lot of people, and he sat me in front of one of the representatives of Dunkin’ Donuts and I asked if we could start franchising,” Francois during a brief interview session.
Once his football career ends, Francois plans to expand his franchise footprint, either with Dunkin’ Donuts or another brand.
Francois, 31, has been paying it forward while with the Patriots, telling younger players to think about business investments.
“The average length of a football player is what, three years?,” Francois said. “Imagine if the game ends today, what would you have to show for it? I keep telling guys, you don’t want to be on that 30-for-30 special saying you were a first round pick and now you’re working somewhere that you could have owned.”